Stefan Hauck

Supporting BRITA’s international Marketing strategy, including digital Marketing, exhibitions and corporate communications in B2B, Stefan is passionate about B2B Marketing. With 10 years of experience developing B2B social media and content marketing strategies for major European organizations, Stefan’s achievements comprise: 

• Creating a B2B Benchmark for Facebook Ads (Launch at the Allfacebook Conference in Germany) 
• The blog "Mehr Wissen" has been nominated for the Onlinekommunikationspreis 2014 for t 
• Launching a Facebook Fanpage and positioning within the Top50 for B2B in Germany 
• The Social Media Campaign "The Analytical Factor" has been nominated for the GWA Award 2014 
• Relaunch of Commerzbank's corporate website  
• Change Management Concept for ABB factory in Bad Honnef and in Halle 
• PR strategy for CommerzFactoring  
• The German employee magazine kontakt (twice awarded with the German PR Award) 
• The Power Outage Portal (a website designed for journalists after the massive power outages in 2003) 

Stefan will share with us How to Truly Increase and Track Lead Creation, Upselling, Cross-selling and Conversion Online.